Northern Trust
-Web Content-
Insert copy here, or scrap it… up to you.
Northern Trust Asset Services
As part of a comprehensive website rebrand, all of the asset services content on Northern Trust’s site had to be rewritten.
The Challenge
I had to speak directly to a knowledgeable audience with content that communicated our offerings, expertise, and the technology we use to support clients.
The Copy
I crafted clear, informative copy that explained our asset services with confidence and authority—grounded in expertise, free from jargon, and focused on what matters most to our clients.
Links to pages I worked on: